I decided to go all out on a promotional push this summer, and so I'll also be slashing the price for the book to .99 a download. I realized that the best way to get the book into the hands (and onto the Kindles) of the greatest number of readers is to discount the book deeply and to not worry about how big or how small each royalty payment is.
You can also follow my occasional (ie. few and far between) tweets about this book tour at @Boutros_Author. I'll certainly be letting everyone know how well this promotion is going, and whether it was worth doing. Watch this space for further news!